Mitsubishi's Bookings at GIIAS 2025 Surpassed Target, Leveraging Destinator

KatadataOTO – Mitsubishi Motors Krama Yudha Sales Indonesia (MMKSI) managed to achieve positive results at GIIAS 2025. They recorded thousands of Vehicle Order Letters (SPK).

In 11 exhibitions, the three-diamond logo manufacturer successfully recorded 4,110 SPK. This number is claimed to exceed last year's achievement.

Because at GIIAS 2024, Mitsubishi only booked 3,353 SPK. This means there is an increase of about 22.5 percent this year.

A quite proud achievement at GIIAS 2025. Considering the new car market is currently facing a major storm.

Photo : Mitsubishi

“The extraordinary achievement we reached at GIIAS 2025 is the best gift in the celebration of our 55-year journey in Indonesia,” said Atsushi Kurita, President Director of MMKSI, in an official statement on Tuesday (05/08).

Kurita also admitted to being very happy with what they have achieved. Because many people are willing to choose Mitsubishi's flagship products.

Thus, the brand from Japan has successfully reaped sweet rewards. Then capturing the hearts of many potential buyers.

“For more than five decades, we have continued to learn and grow with the people of Indonesia. Therefore, we will remain committed to providing the best products, services, and experiences to accompany the people of Indonesia,” he continued.

On the other hand, during GIIAS 2025, they also presented six cars for visitors to test drive there.

It was recorded that 2,000 people directly tested the flagship products. Such as the Mitsubishi Destinator, Pajero Sport, and Xforce.

Mitsubishi Destinator Becomes the Star

Meanwhile, the new Mitsubishi Destinator car was no less brilliant at GIIAS 2025. The product managed to collect more than 1,900 SPK.

The number above makes this four-wheeled vehicle contribute as much as 47 percent of the total SPK obtained.

Photo : Mitsubishi

“In the midst of this important momentum, the trust of our customers in our products, especially the Mitsubishi Destinator, is a strong symbol that what we present not only meets expectations. But also becomes a part of our customers' life journeys ahead,” He affirmed.

Nevertheless, the success of the Mitsubishi Destinator at GIIAS 2025 was predictable. Considering this car has a seven-passenger capacity.

In line with the needs of the people in the country. Additionally, the price offered is also quite competitive, starting from Rp 385 million for the cheapest variant and Rp 465 million for the highest type.