Daihatsu Partners with Forwot, Underscoring Its Contribution to the World of Sports

KatadataOTO – Astra Daihatsu Motor (ADM) continues to show its existence in the world of sports. They are collaborating with many parties for this step.

One of them is through a collaboration with the Automotive Journalists Forum (Forwot). They just held a Fun Badminton event on Wednesday (21/01).

This event is not just an ordinary gathering, but a real manifestation of the close relationship between Daihatsu and various stakeholders.

This was evident from the atmosphere on the court. A spirit of sportsmanship was woven as a solid collaboration between Daihatsu and Forwot.

Photo: Courtesy

Created from the swing of rackets and a competitive chase for scores, yet still full of laughter.

Daihatsu consistently prioritizes badminton because this sport has a philosophy that aligns with the company's values, namely hard work, speed, and precision.

"Journalist friends are one of our strategic partners as loyal Daihatsu customers," said Sri Agung Handayani, Marketing and Corporate Communication Director of ADM.

Agung explained that the Daihatsu badminton competition with Forwot improves people's quality of life.

This is implemented through a healthy lifestyle with enjoyable badminton activities.

"While also consistently promoting badminton as a source of national pride for Indonesia that is globally recognized," Agung continued.

Daihatsu's presence in initiating this friendly competition is part of their long-term commitment to continuously support a healthy lifestyle.

In addition, it encourages the development of sports in the country to become more popular among the public.

As a brand that is very close to the hearts of the Indonesian people, Daihatsu consistently prioritizes badminton.

Through continuous support, Daihatsu wants to spread positive energy to all levels of society.

Including to media colleagues, to continue maintaining fitness amidst the rapidly transforming dynamics of the automotive industry.

Daihatsu's concrete steps in advancing the world of badminton culminated in their major involvement at the international level.

Photo: Courtesy

Especially in this proud moment, it was reaffirmed that they remain loyal as the main sponsor for the prestigious Daihatsu Indonesia Masters 2026 event.

This support is tangible proof that Daihatsu's vision does not stop at community events, but also extends to the world stage to ensure the nation's best athletes have a quality competition platform.

By being the backbone of a BWF World Tour Super 500 class tournament, Daihatsu strengthens its position as an unwavering loyal friend of Indonesian badminton.