Sales Decline in Indonesia Draws Attention from Toyota Japan
01 February 2026, 13:00 WIB
Honda sales in March 2025 increased compared to the previous month, and Brio remains the best-selling model.
By Adi Hidayat
KatadataOTO – Honda Sales in March 2025 recorded a figure of 8,165 units, an increase of 5.3 percent from February 2025. In that month, they only achieved sales of 7,754 units.
Thanks to this, throughout the first quarter of 2025, they recorded retail sales figures of 24,676 units. The Japanese manufacturer thus sits as the third best-selling car manufacturer in Indonesia, only behind Toyota and Daihatsu.
However, it should be noted that these retail sales are actually much lower than the achievement in 2024. This is because in the third quarter of 2024, Honda achieved retail sales of 29,738 units.
Throughout March 2025, the Honda Brio remained the backbone, contributing up to 52 percent of total sales. The model was successfully delivered to 4,260 customers.
Meanwhile, the Honda HR-V ranked second with sales of 1,618 units.
Another positive note was also set by the Honda BR-V. The seven-seater SUV was recorded to have sold 1,113 units, a growth of 25 percent from February 2025.
Next is the Honda WR-V with sales reaching 812 units. Then the Honda CR-V achieved 230 units.
“Although economic and market conditions are still dynamic, consumer demand for efficient and comfortable cars remains high,” said Yusak Billy, Sales & Marketing and After Sales Director of PT Honda Prospect Motor in his official statement (17/04).
He also did not deny that the achievement they reached in March 2024 was due to numerous sales programs, making it easier for the public to get a vehicle according to their needs and financial condition.
“In the future, we will continue to provide various conveniences for consumers throughout Indonesia through relevant and attractive programs,” he then added.
It should be noted that in general, car sales in Indonesia in March 2025 experienced growth compared to the previous month. A total of 76,582 units were successfully sold, which is higher than in February 2025 with only 69,872 units and January with 64,029 units.
But it should be noted that the total retail sales for the first quarter of 2025 were 210,483 units, a decrease compared to the same period last year which saw 231,027 units.
Related Articles
01 February 2026, 13:00 WIB
01 February 2026, 11:00 WIB
31 January 2026, 17:00 WIB
29 January 2026, 12:00 WIB
28 January 2026, 11:00 WIB
Latest
02 February 2026, 10:00 WIB
Sales are trailing competitors, and MG declined to elaborate on its sales target for 2026.
02 February 2026, 09:00 WIB
Chery hybrid cars offer more benefits to consumers in Indonesia, making them a popular choice.
02 February 2026, 08:00 WIB
The Police launched Operation Keselamatan Jaya 2026 to curb the number of accidents and traffic violations on the roads.
02 February 2026, 07:00 WIB
Yamaha is confident that the target set by AISI can be achieved this year, with several conditions.
01 February 2026, 17:17 WIB
Toyota FT 86, Vespa Corsa 125, and Toyota Alphard are three of Reza Arap's many vehicles.
01 February 2026, 15:00 WIB
Shell, BP AKR, and Vivo lowered fuel prices for the February 2026 period by varying amounts.
01 February 2026, 13:00 WIB
Toyota Motor Corporation is paying closer attention to its sales in Indonesia, which have significantly declined.
01 February 2026, 11:00 WIB
Toyota group sales break a new record and become the world's best-selling manufacturer in 2025, surpassing Volkswagen.