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01 February 2026, 15:00 WIB
Shell Helix Ultra lubricant officially released for Indonesian consumers, meeting the specifications for hybrid engines.
KatadataOTO – A new variant of the four-wheeled vehicle lubricant Shell Helix Ultra has been officially released in Indonesia. The product aims to meet consumer needs in the era of electrification.
This complements the previous product line already filled by Shell Helix, but there are several updates to adapt to the latest engine specifications.
Shell revealed that their oil line is currently the market leader and has earned consumer trust.
Therefore, to continue adapting to the changing times, Shell continues to update its products and involves manufacturers in the process.
So the resulting lubricant meets the needs of modern cars and optimizes engine performance.
“Shell Helix Ultra can be used for engines with hybrid specifications, both gasoline hybrid and diesel hybrid,” said Andri Pratiwa, Managing Director of Lubricants at Shell in Jakarta, on Friday (07/11).
He said that Shell Helix Ultra is claimed to further help with fuel efficiency and is environmentally friendly.
He is optimistic that Shell Helix Ultra can keep up with the latest engine specifications and become the top choice for domestic consumers.
On the other hand, Shell stated that Shell Helix Ultra is already available for purchase by consumers at official outlets and marketplaces.
“We designed Shell Helix Ultra for consumers who do not compromise on quality, so of course, the price is premium,” said Kartika Pelapory, Vice President of Marketing for Lubricants at Shell Indonesia on the same occasion.
Consumers also do not need to worry because amidst the widespread marketing of counterfeit oil, Shell has taken various anticipatory measures.
For your information, Shell Helix Ultra is designed with the latest Shell PurePlus technology, which is a synthetic lubricant, claimed to be proven to save fuel.
This is also the result of a long-term collaboration with Ferrari, BMW, and Hyundai.
There are two variants offered, namely 5W-30 with API SQ and ACEA C3 standards, which is suitable for gasoline, diesel, and hybrid engines.
Meanwhile, Shell Helix Ultra 0W-20 with API SQ and ILSAC-GF-7A standards, has a low viscosity and is specially designed for hybrid engines.
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