JLM Auto Indonesia Set to Launch New Harley-Davidson in 2025

KatadataOTO – JLM Auto Indonesia has confirmed it will launch several Harley-Davidson models in the country. These models are the CVO Street Glide, Road Glide, and Road Glide ST series.

Interestingly, all three models are already produced in Thailand. Therefore, the price of these models will be more affordable than importing them directly from their country of origin.

Despite having a more affordable price, JLM Auto Indonesia asserts that the quality provided is guaranteed not to decrease.

“This variant is the top option in its class because it uses the most powerful engine we have ever produced and is tuned to its maximum potential,” said Irvino Edwardly, Sales & Marketing Director of JLM Auto Indonesia.

Photo : Courtesy

Not only that, they also introduced their flagship Adventure Touring motorcycle, the all-new Pan America Special. Interestingly, this motorcycle comes with a more affordable price than before.

“JLM Auto Indonesia also introduced the all-new Pan America Special with a price of IDR 739.8 million. This price tag is cheaper than the previous one, which reached IDR 811.9 million,” he added.

They also present the Street Glide Ultra with an elegant design and premium comfort features. Starting from heated handlebars, a luxurious two-person seat, and spacious luggage capacity.

This motorcycle is also designed to provide a comfortable and practical riding experience on long journeys. Making it an ideal choice for riders who prioritize performance and comfort.

Furthermore, PT JLM Auto Indonesia as the official distributor (APM) of Harley-Davidson in Indonesia plans to increase the number of its dealerships in the country. This step is taken to get closer to its customers.

Photo : Courtesy

Especially since there are several large cities they have not yet entered, despite high demand. Thus, it requires special attention from the company to meet the needs.

With all these developments, they are optimistic that Harley-Davidson sales in Indonesia will see an increase in 2025. Significantly, they are optimistic that demand can grow by 40 percent compared to the end of last year.