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29 July 2025, 13:00 WIB
V-KOOL launches limited edition shoes to commemorate its 30th anniversary in Indonesia.
KatadataOTO – PT V-KOOL Indonesia is celebrating its 30th anniversary this year. To accompany its three decades of existence, they are launching custom shoes.
It's even more special because this special edition footwear is produced in limited quantities. Therefore, this item will be rare on the market.
A collaboration with Mr Simply, the product features a black design with touches of gold and transparency.
The transparent effect is claimed to reflect on window film. This is in line with what V-KOOL Indonesia has offered for 30 years to date.
The rare custom shoes feature small details like the V-KOOL logo on the upper part. Then, a 30th-anniversary logo is embedded on the side of the shoe's tongue.
“This year's anniversary celebration is not just a moment to look back at our achievements. But to celebrate a future full of innovation and creativity,” said Linda Widjaja, Vice President of V-KOOL Indonesia, at a halal bihalal event in Jakarta (14/04).
Consumers can add the limited edition Nike shoes to their collection, which are said to be made in a quantity of only 10 units. The way to do this is by purchasing V-KOOL window film products.
With every purchase, the first 10 customers will get a chance to win the footwear. Perfect for shoe collectors in the country.
V-KOOL Indonesia started its business in 1995. Relying on quality and benefits for consumers, this product quickly received a positive response from the public, especially car owners.
At that time, their first mainstay was using XIR technology. Equipped with a Spectrally Selective layer, it could effectively reject heat without reducing visibility.
“V-KOOL's technology is the best to date. In 1995, we had no other competitors marketing solar control window film,” said Linda.
She said that V-KOOL continues to build its distribution network in major cities in Indonesia, including Jakarta, Surabaya, and Bali.
The products offered are also increasingly diverse, giving consumers the freedom to choose window films according to their needs.
V-KOOL also offers PPF (Paint Protection Film) of high quality. Making consumers' cars more protected.
“There are many competitors now. So we will always continue to innovate and educate the market,” Linda further explained.
According to her, V-KOOL is no longer focused on branding, but is shifting towards functionality. So that consumers can directly feel the benefits of the product.
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