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01 February 2026, 09:00 WIB
Changan Indonesia is offering attractive deals to consumers in the country who wish to acquire a Lumin unit.
KatadataOTO – Changan is offering a special price for one of its products, the Lumin. The cute electric car is marketed with a price tag of IDR 188 million.
However, that price will not last long. Because consumers can only purchase it at the above price until January 31, 2026.
This step was taken to give the Indonesian public an opportunity to own the Changan Lumin.
“We are opening the price for the Lumin at IDR 183 million for the 2026 model year. This is a special offer in January,” said Setiawan Surya, CEO of Changan Indonesia in Jakarta (01/21).
The Changan Lumin was launched at GJAW 2025 with a price tag of around IDR 178 million. However, the car had already received an incentive from the government.
As 2026 began and the official subsidy was not continued, a number of brands raised the selling prices of their products. The Changan Lumin was no exception.
According to the official website of this Chinese brand, the Lumin is now marketed at a value of IDR 199 million. However, Changan Indonesia is providing its own incentive.
As a reminder, the electric car incentive for 2026 is still uncertain. This has caused consumers to hold off on purchasing new units.
As has been seen in the electric two-wheeled vehicle industry. The government gave false promises about the arrival of subsidies.
As a result, EV motorcycle sales have declined. Consumers feel it is better to postpone their purchases.
To prevent a similar occurrence in the four-wheeled vehicle industry. Manufacturers are launching various attractive programs.
One of them is by providing more benefits for consumers.
The Changan Lumin itself comes with a unique concept. The vehicle's appearance is like a retro vehicle but still wrapped in the latest technology.
The front is said to be intentionally designed to look like a smiling face. Thus creating a strong character.
Moreover, the unit is sold with a choice of attractive colors. Ranging from Wheat Yellow, Sakura Powder, Magpie Gray, Foggy White to Moss Green.
So consumers can freely choose according to their needs.
Then, the embedded features are also interesting as it has two driving mode options, namely Eco and Sport.
In addition, there is an Nbooster Intelligent Braking System feature accompanied by ESP (Electronic Stability Control).
Vehicle control becomes more measurable for the driver.
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