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27 January 2026, 16:00 WIB
Cicido offers accessories to enhance driving comfort for the Christmas and New Year 2025 holidays.
By Adi Hidayat
KatadataOTO – It is now easier for the public to improve driving comfort. This is because many accessories manufacturers have entered the country.
One of them is Cicido, an accessories manufacturer introduced through the Otoproject Group. This brand brings headrests, lumbar supports, and seat cushions to the Indonesian market.
The products offered are claimed to be the result of special research as they combine ultra-soft comfort with ergonomic design. Thus, users can experience ultra-luxury class comfort.
“Cicido's commitment has been proven through the iF Design Award 2024. This recognition strengthens Cicido's position as an innovative brand with a measurable scientific approach,” said Narita, PR of Otoproject Group, the official distributor in Indonesia, in a press release (12/12).
Cicido accessories are said to be suitable for users of daily cars to stay comfortable during long journeys. Moreover, each product is claimed to have been developed based on four main pillars: innovation, premium materials and precision mechanisms, ideal posture, and a modern experience.
One of the products they offer is the ‘Sultan Headrest’. This accessory is a Dual Layer Ergonomic Cooling Memory Foam neck pillow using Sorona Bio-cotton filling and Microfiber Suede as materials.
Before launching it, they conducted research on driving positions, studying sitting behavior, neck angles, spinal load, and pressure.
The materials used are BASF Premium Memory Foam, 3A & 7A antibacterial fabric, and TPR Cold Gel to reduce heat and sweat.
By achieving an ideal posture, the driver is claimed to be able to reduce neck tension. It also properly supports the lumbar region, maintains spinal alignment, and minimizes soreness and fatigue.
Thanks to this, the risk of the driver getting tired too quickly can be reduced. Thus, driving safety is better guaranteed.
These advantages certainly make these accessories even more attractive. Especially with the upcoming Christmas and New Year 2026 holiday season, car usage is expected to increase.
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