More Than Just Looks: Why Wuling BinguoEV Attracts Female Consumers

The Wuling BinguoEV successfully attracted consumers, predominantly women, thanks to a number of advantages.

More Than Just Looks: Why Wuling BinguoEV Attracts Female Consumers
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KatadataOTO – Wuling BinguoEV is increasingly popular among women in Indonesia. This electric car is chosen for its captivating appearance.

As an environmentally friendly vehicle, the Wuling BinguoEV features a retro design packed with modern elements. The compact form of the BinguoEV is accompanied by a number of the latest technologies, both inside and out.

For a family car, this EV (Electric Vehicle) is quite adequate. With a length of 3,950 mm, a width of 1,708 mm, and a height of 1,580 mm.

The figures above make the vehicle spacious enough for 5 people at once. Then, to enhance its capability as a family car, it is also equipped with a large trunk capacity. The rear storage space of the BinguoEV reaches 790 liters.

Wuling BinguoEV
Photo : Special

Not to be missed are the 15 multifunctional storage compartments. Thus increasing the level of comfort during the journey.

The latest technology that drivers can rely on includes Cruise Control. This feature allows the driver's foot to rest when traveling on toll roads.

The Wuling BinguoEV is also fun to interact with because to activate a number of features, consumers only need to say ‘Halo Wuling’.

The voice command feature, named WIND (Wuling Indonesian Command), is a pioneer in the Indonesian language. No less interesting is the efficiency of the Wuling BinguoEV. This fact was experienced firsthand by one of the unit's owners.

“For my daily mobilization, this BinguoEV is very economical. I happen to live in West Jakarta but my job is in Bogor,” said Reren, one of the users, quoted from social media (18/04).

She also explained that its unique, cute, and retro style made her seek more information about the coveted EV. After experiencing it firsthand, Reren was also impressed with the vehicle's efficiency.

“This car is very economical and comfortable to use, both for daily trips and out of town. My fuel consumption has also been greatly reduced since using the BinguoEV,” she added.

As for appearance, it was the main factor in her decision to choose the Wuling BinguoEV. She was also captivated by the vehicle's charming interior.

This is what made her serious about deepening her knowledge of electric cars.

Furthermore, the Wuling BinguoEV itself is already equipped with complete safety features. Starting from 2 Airbags, ABS, EBD, ESC, EPB, AVH, ISOFIX, Traction Control, Rear Wheel Antilock, Emergency Stop Signal to Sound Module for Pedestrian Warning.

Wuling BinguoEV
Photo : KatadataOTO

Latest Wuling BinguoEV Prices (effective March 1, 2025)

  • Premium Range 410 KM AC/DC Rp 345 Million
  • BinguoEV Long Range 333 KM AC/DC Rp 310 Million
  • BinguoEV Long Range 333 KM AC Rp 301 Million

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