Jetour Still Not Confident to Market Affordable Electric Cars to Indonesia
24 December 2025, 10:00 WIB
During the recent IIMS 2025 event, Jetour Motor Indonesia was still conducting recapitulation.
KatadataOTO – PT Jetour Motor Indonesia recorded 278 SPK (Vehicle Order Letters) during IIMS 2025. This is the first time Jetour has participated in the automotive exhibition.
During the 11-day exhibition, Jetour Indonesia held several activities. Starting from design discussions, new color introductions, sales programs, to future plans.
Achieving hundreds of unit orders is an interesting accomplishment. Especially since they featured two flagship products, namely the Dashing and X70 Plus.
“This is our first IIMS, after the first Ceremony in February. We see the results as satisfactory, with over 250 units,” said Moch Ranggy Radiansyah, Marketing Director of Indonesia in Bandung (25/02).
He further stated that sales of the Jetour Dashing were more dominant at around 60 percent. The rest was booked by the X70 Plus, reaching 40 percent.
The presence of new color options became a special attraction for Dashing consumers. Then, IIMS 2025 visitors who placed orders chose the most expensive variant.
However, the number of orders for Jetour products during the exhibition has not yet met the target. This is because at the beginning of the event, the sales target was stated to be higher than the achievement above.
“Hopefully, we can achieve the target. Yesterday we announced a sales target of 300 units at IIMS 2025, and it is still being tallied,” explained Ranggy.
Jetour Motor Indonesia itself admits to have started delivering units in stages. Considering the Dashing and X70 models have been on the market since November 2024.
“Since January, we have also achieved quite satisfactory results. We have handed over more than 100 units,” Ranggy then said.
The Jetour Dashing, as their best-selling model in Indonesia, is a 5-seater SUV that enters the B-segment SUV. The Dashing directly challenges the market leaders in its class, namely the Hyundai Creta and Honda HR-V.
The main asset of the Jetour Dashing is its more spacious cabin. Thus, it can provide more room during the journey.
Then, it is given several touches, including the use of an Independent suspension model on all four wheels. Meanwhile, its competitors still rely on a Torsion Beam type at the rear.
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