TAF Offers a Range of Conveniences at GIIAS 2025

KatadataOTO – At the Gaikindo Indonesia International Auto Show (GIIAS) 2025, a number of financing companies will compete to provide various attractive offers. This is because the event is an occasion that visitors usually use to make purchases of vehicles.

This includes Toyota Astra Financial (TAF), which is part of Astra Financial. Both are offering various attractive promos to make it easier for customers to buy vehicles.

“We are offering a credit interest program starting from 2.3 percent for a 1 to 3-year tenor and 4.5 percent for a 4 to 5-year tenor. Then there is also cashback of up to 6 percent through the Kunci Dana Program,” said Agus Prayitno Wirawan, President Director of TAF, to the media.

This convenience is believed to be enough to make the public interested in purchasing vehicles.

Photo : KatadataOTO

Not only that, purchasing a vehicle at GIIAS 2025 is now even easier because customers can make transactions via trade-in. Vehicle inspections can even be done directly in the parking area.

“So customers who want to trade in can have an inspection to determine the value of their vehicle. Then they are also entitled to cashback of up to Rp 6.8 million,” said Tan Chian Hok, Project Director of Astra Financial GIIAS 2025 (16/07).

Car Sales Under Great Pressure

Convenience is an important way to boost vehicle sales in Indonesia. This is because from January to June 2025, the domestic market has been experiencing considerable pressure.

Based on Gaikindo data, total wholesales in the first semester only reached 372,740 units, a decrease of 35,280 compared to the same period last year. At that time, car wholesales in Indonesia amounted to 410,020 units.

The same thing happened with retail sales. Throughout the first semester of 2025, the number of models delivered to customers was only 390,467 units.

Photo : Special

That figure is 41,986 units, or 9.7 percent, lower than the previous year. In the same period last year, retail sales had reached 432,453 units.

GIIAS is expected to attract people to purchase vehicles. So that the automotive industry can at least grow in the second semester.