Chinese New Car Buyers Will Still Be Plagued by One Issue.

These figures were collected by a local car sales platform in Vietnam and involved three non-Chinese brand models for comparison.

Its competitors, the Kia K3 sedan, depreciated by 17 percent, and the Hyundai Tucson by 17 percent, while models from manufacturers like Toyota recorded the best results at 10 to 12 percent over a two-year period.

However, it should be noted that not all Chinese cars experience severe depreciation. The research showed that the BAIC X7 SUV only lost 12 percent of its initial value over two years.

The performance of Chinese-made cars in Vietnam is not yet very good, but consumers, especially from the younger generation, are starting to look at models from the bamboo curtain country because they see advantages in design, technology, and features.

Photo : KatadataOTO

In Indonesia, the depreciation and resale value of Chinese cars are also a concern for many consumers.

Regardless, interest in Chinese brands continues to grow. A number of brands are increasingly aggressive in opening dealership networks and official workshops to convince consumers.

One of the Chinese automotive players in Indonesia, Chery, once implemented a 70 percent resale value guarantee program for its consumers.

But over time, the program was no longer promoted. This is due to a change in consumer character and an increase in sales.

Photo : Chery

“In the beginning, we might have offered a buyback guarantee. When we launched new models, that program was no longer released because our sales trend is currently continuing to increase,” said Budi Darmawan, Sales Director of PT CSI (Chery Sales Indonesia) in West Jakarta some time ago.

He emphasized that the public's good reception of Chery's product line will be followed by an increase in resale value.

“Chery is one of the brands that continues to grow in difficult conditions like these,” Budi affirmed.