Jetour Design Concept, Blending Classic and Futuristic Elements

KatadataOTO – Jetour Indonesia is present in Indonesia and markets two flagship models. Focusing on SUVs, this manufacturer presents vehicles with unique designs.

They market their flagship products which have a meaningful design. With the hope of representing the character of its users.

Through a combination of classic and futuristic elements, Jetour presents not just a vehicle, but a daily travel companion.

At the IIMS 2025 event, the Chief Designer of Jetour Global was also present. He explained the meaning behind the design of the two flagship models, namely the X70 Plus and Dashing.

Photo : Courtesy

“Jetour's design philosophy is the balance of nature, humanity, and technology, respecting eastern cultural heritage with a touch of modern engineering,” said Pan Zenbho, Chief Designer of Jetour Design Center, some time ago.

Both the Dashing and the X70 Plus are built to display a smart, integrated, and lightweight feel.

In the interior sector, Jetour models provide a spacious and modern feel. Supported by an LCD screen as well as the use of luxury.

The function of the touch screen monitor applies the principle of minimalism. It is claimed to suit the needs of modern consumers.

Jetour pays attention to the small details in the interior, making it more dynamic. Then there is lighting that can be adjusted to enhance the driving pleasure.

Then, the gear lever is designed for the driver to manage gear operations. The center console adopts the style of a luxury yacht.

Exterior

The Jetour X70 Plus is presented as a 7-seater SUV and targets successful individuals who enjoy traveling with their families. It features body lines that meet at a single point, creating a harmonious appearance.

Meanwhile, the Jetour Dashing is designed for the energetic younger generation. A blend of sporty design and cutting-edge technology, as well as unique features within.

Photo : Courtesy

It is mentioned that the Dashing highlights a bold and sporty look due to its proportional shape. As a 5-seater SUV, the Dashing appears artistic with its play of light, shadow, and large wheel arches.

Globally, Jetour is already present in 62 countries. The brand's growth has been quite rapid. Since its debut in 2018 in China, its sales are believed to have reached 1.4 million units.

Jetour's export activities are believed to have reached 50 countries. Covering the Middle East, Africa, Central and South America, Asia-Pacific, and the Commonwealth of Independent States, including vehicles, spare parts, and components.